Read Our Exclusive Interview With Alex Kazemi on the Creation of Mudditchgirl91 and the Social Experiment Gone Awry →

A few weeks ago, a mysterious series of short vignettes began arriving on Snapchat under the handle mudditchgirl91. Soon, the vignettes were edited together for a short film called Snapchat: Mudditchgirl91. In the film, mudditchgirl91 pines for a mudditchboy with a string of strange and shocking anecdotes, like wondering if mass murderer Elliot Rodger’s cum tastes like avocado oil. People freaked out. Who was mudditchgirl91? In another week, Marilyn Manson had tweeted a link to the video and the mudditchgirl91 phenomenon went viral. A day or two after that, one more film was released – it was mudditchgirl91’s suicide note. Just like that, she was dead. The real story, though, is that mudditchgirl91 was a character in an elaborate plot filmed in real time on the popular social media video sharing site, Snapchat, and directed by Vancouver based artist, novelist, and boy genius Alex Kazemi. Read our interview with the social provocateur on the true story of mudditchgirl91 - and see an exclusive behind the scenes video of Kazemi directing the actress, Bella McFadden.