Leading The Hip-Hop Renaissance: Read Our Conversation With Viper Magazine Publisher Lily Mercer Who Is Keeping Her Finger On The Pulse of The New Hip-Hop Golden Age

AL: Do you remember the moment you fell in love with hip-hop?

Lily Mercer : Yeah. There were two songs. One was “Wishing on a Star” by Jay-Z. Weirdly, that’s the Jay-Z [track] that no one thinks of. My mum had grown up playing Motown, so there was a soul connection. It was hearing a song that was accessible but also quite deep. To me, those songs were quite profound at eight years old. After, when [rap] became an obsession, was when Eminem came out. That was a gateway drug. He’s a white rapper with middle class parents. I was a middle class kid, so it was the kind of hip-hop that was acceptable.

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