Tales and Tellers explored the state of modern femininity for Frieze New York 2025.
Image courtesy of Daniel Salemi/Miu Miu
text by Karly Quadros
Last Friday during Frieze, New York, Miu Miu convened a who’s who of the international fashion and art worlds for the second edition of Tales and Tellers, an immersive performance and installation exploring modern femininity through style, performance, and film.
Partygoers ducked out of the rain and bluster into Chelsea’s Terminal Warehouse, a cavernous late-19th-century industrial space teeming with New York City history. It was once home to the infamous Tunnel Nightclub, founded by Peter Gatien who also owned the Limelight and Palladium, and was a beloved haunt of the Club Kids as well as New York’s iconic 90’s hip hop scene. Back in the day, the side rooms of the hangar were lavishly decorated according to theme – a Victorian library in one, an S&M dungeon in another – so it was fitting that Tales and Tellers, which brought Miu Miu’s fashion to life through staged tableauxs, found its home here.
Drawing on her longstanding collaboration with Miu Miu, Polish-born interdisciplinary artist Goshka Macuga used Miu Miu’s archive of short films by female directors as inspiration for the piece. Since 2011, the films – which have included the work of Janicza Bravo, Miranda July, Ava Duvernay, and Mati Diop, and have sometimes accompanied Miu Miu’s runway shows – have explored the authentic lives of women worldwide; mothers, daughters, performers, dreamers, lovers, skaters, and rebels buck social convention in their searches for identity. Miuccia Prada and Macuga first united all the films for Art Basel Paris in October 2024. The show was an unexpected hit, drawing 11,000 visitors over just five days.
This second edition, convened by Elvira Dyangani Ose, director of the MACBA in Barcelona, was indebted to Miu Miu’s rich archive of fashion and curatorial efforts. The dim tunnel-like space was outfitted with screens from tiny mounted smartphones to hefty LED plinths, all playing one of the three dozen female-directed films commissioned by the fashion house. Guests trickled in, sipping champagne and leafing through the Truthless Times newspaper, a remnant from Macuga’s last installation with Miu Miu, Salt Looks like Sugar, which served as the backdrop for their Spring/Summer 2025 runway show. Notable attendees included Alexa Chung, Sara Paulson, Chase Sui Wonders, Paloma Elsesser, Ella Emhoff, Kiki Layne, Pauline Chalamet, and Cazzie David.
One by one, performers outfitted in archival Miu Miu began to roam the space as well. One performer shadow boxed in bejeweled tap shorts. Another in a red dress haltingly performed a standup comedy routine about, what else, but failed love, Plan B, and thoughts of death (one waiter carrying a tray of empty champagne flutes giggled, despite himself.) Several performers sang and danced, while yet another sculpted with Play-Doh in front of a stop motion animation, yet not every tableaux felt so joyous. One woman in a bell-shaped yellow coat, crept along the sidelines, a gas mask strapped to her face. Another in a grey wool skirt suit stared longingly at her screen from a cage. The entire performance culminated in an ecstatic dance party in the center of the room: women, moving and playing freely in a space once known as a haven for self-expression.
The dark, moody atmosphere of surveillance, punctuated by roving spotlights, evoked the troubled times we live in. After all, what feels more true to 2025 then trying to just go about your daily life – putting on makeup, working at the office, playing dress up – while something more sinister presses in? As one performer brandished newspapers and called out, fruitlessly, about “disrupting reality” and “digital malfunction,” the others continued their rituals of self, care, and creativity. This is the state of modern womanhood, after all. What else is there to do?
Image courtesy of Daniel Salemni/Miu Miu